Digital Commerce

Beekman 1802 Takes Live Shopping Program to the Next Level with NYC Event

Goat milk skincare brand Beekman 1802 took off in 2014 when it debuted on QVC and HSN. While it continues to have…

Walgreens Debuts 24/7 Same-Day Delivery from 400 Stores

Walgreens is upping the ante on same-day delivery with the debut of a new 24-hour, 7-days-a-week service in nearly 400 locations across…

How 85-Year-Old Economy Candy Taps into Social Trends but Stays True to its Roots

Slime lickers might not be everyone’s cup of tea; in fact, you might not even know what they are. But if you…

Batteries Plus Rewires its Digital Shopping Experience

Batteries Plus has rolled out a new online experience, using customer data to create a more customized and personalized shopper journey. The…

JCPenney Goes Live with Backstreet Boys to Kick Off Feeding America Partnership

JCPenney will host an hour-long Facebook Live event on Dec. 1 at 8 p.m. ET featuring the Backstreet Boys performing songs from…

BJ’s Joins the Fast-Growing Retail Media Club

BJ’s Wholesale Club has become the latest retailer to launch a media network, offering brands a comprehensive advertising solution to connect with its…

With Travel Still Restricted, Simon is Bringing its Outlets to China via Livestreaming

It’s 10 a.m. on a bright fall day in upstate New York and the premium outlet mall Woodbury Common is just waking…

Black Friday 2022: Sales Top $9 Billion as Retailers Combat Inflation

In a first indication of what to expect as we enter the heart of the 2022 holiday season, digital Black Friday sales…

Macy’s Creates Mini-DCs in 35 Stores to Optimize Online Fulfillment

Macy’s has converted space in 35 of its stores to serve as mini distribution centers (DCs) for online orders as the retailer…

Breaking up with Best Practices: How to Distinguish Your Brand in a Competitive Ecommerce Landscape

Ecommerce businesses are always looking for ways to boost visibility and generate high-volume sales. Unfortunately, the industry’s long-held “best practices” are holding…